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Decadent Japanese Flavors! Häagen-Dazs Ginsen Kinako Kuromitsu Is Back

Decadent Japanese Flavors! Häagen-Dazs Ginsen Kinako Kuromitsu Is Back

Translated by Greg

Written by MATCHA-PR

2020.09.29 Bookmark

Häagen-Dazs Japan's Ginsen Kinako Kuromitsu from the Hanamochi series was a big hit in 2019. It is back by popular demand for a limited time only, starting September 29, 2020! Learn all about this ice cream with soft mochi, delectable kuromitsu syrup, and fragrant kinako soybean flour.

Hanamochi Ginsen Kinako Kuromitsu is Back by Popular Demand

Decadent Japanese Flavors! Häagen-Dazs Ginsen Kinako Kuromitsu Is Back

Every year, Häagen-Dazs Japan releases a wide variety of limited-time-only ice cream products.

One example is the mini cup Hanamochi Ginsen Kinako Kuromitsu, a frozen treat with mochi, soybean powder, and brown sugar syrup. This flavor was a huge success when it went on sale in 2019, with many people asking for it to be re-stocked.

Häagen-Dazs fans will be delighted to hear that this ice cream will be back on sale starting September 29, 2020, along with this year's new flavor, Kuri An, which is made with sweet chestnuts.

In this article, we let readers in on the secret behind the popularity of Ginsen Kinako Kuromitsu and hear the reactions of someone who tasted this delectable dessert.

A Heavenly Combination of Mochi and Soybean Powder

Häagen-Dazs Japan Ginsen Kinako Kuromitsu

One of the reasons for the popularity of Ginsen Kinako Kuromitsu might be the large mochi—soft glutinous rice cake with a springy consistency—sitting atop the ice cream. It's fun to try and stretch the mochi out before indulging in the ice cream.

Of course, the flavor is also key to this refined dessert: traditional Japanese ingredients will fill your every scoop.

The top of the mochi is dusted with a coating of asairi (*1) kinako. Kinako is roasted soybean powder with a delicious fragrance and is often used in Japanese-style confectionery.

The fukairi (*2) kinako and the kuromitsu sauce are both contained inside the ice cream and make a heavenly match.

Velvety-smooth ice cream and soft, chewy mochi, aromatic kinako, and the full-bodied flavor of the kuromitsu sauce blend to create a perfect harmony. Ice cream lovers will be more than satisfied with the complex Japanese-style flavors.

*1 Asairi: a light roasting process in which soybeans are roasted by exposing them to heat for a short time. Asairi roasting allows one to enjoy the original flavor of the soybeans.
*2 Fukairi: a deep roasting process in which soybeans are roasted by exposing them to heat for an extended period of time. The fukairi process helps to bring out their fragrant aroma.

An Incredibly Fragant Kinako Flavor!

Häagen-Dazs Japan Ginsen Kinako Kuromitsu

Bringing us the full report on Ginsen Kinako Kuromitsu is Shinnosuke, MATCHA's chief marketing officer.

When he removed the lid of the ice cream mini cup he instantly exclaimed, "The kinako has a really nice aroma!"

He added, "There's also kinako inside the ice cream, so this delicious fragrance continues as you keep eating it."

Häagen-Dazs Japan Ginsen Kinako Kuromitsu

Then, as he continued eating, the kuromitsu sauce made its appearance.

"The kuromitsu pairs well with the ice cream and adds another dimension to this ice cream treat. This would go great with some green tea!" commented Shinnosuke. The kinako flavor base with the layer of mochi and kuromitsu sauce seemed to be a pleasant surprise.

The Ginsen Kinako Kuromitsu already has many fans from last year. This autumn, even more people can enjoy the delectable combination of Japanese flavors with mochi and ice cream.

From September 29, the Hanamochi Ginsen Kinako Kuromitsu will be sold in supermarkets, convenience stores, and department stores together with Hanamochi Kuri An, a flavorful ice cream featuring chestnuts.

Photos by Monami I
Sponsored by Häagen-Dazs Japan, Incorporated.

The information presented in this article is based on the time it was written. Note that there may be changes in the merchandise, services, and prices that have occurred after this article was published. Please contact the facility or facilities in this article directly before visiting.

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