Translated by Lester Somera
New School Cute: Inside The Kawaii Monster Cafe in Harajuku
Have you heard about this new spot in front of La Foret in Harajuku? Kawaii Monster Cafe fuses entertainment and Harajuku culture for a very unique experience.
Written by OsawaKimie
Harajuku is a flashpoint for street culture; trends that start here garner attention from all over the world. In this thriving district, bursting at the seams with individuality, a new and revolutionary establishment opened in August 2015, and now boasts extreme popularity with overseas visitors. We would like to introduce you to an innovative concept restaurant, its interior packed wall-to-wall with "cute" culture: Kawaii Monster Cafe Harajuku.
Harajuku = Monsters!? The Concept Behind the Kawaii Monster Cafe
The "monsters" of Harajuku absorb global trends one after the other, in order to spawn their own peculiar culture; Kawaii Monster Cafe took this "monstrous" motif and used it to create an entire visual theme. At the entrance, mascot Mr. Ten Thousand Chopsticks (or Choppy) sends visitors to the mysterious world within by gulping them down.
When the Doors Open, the Sweets-Go-Round Appears!
The cafe's producer, energetic artist Sebastian Masuda, also produced the music videos of Harajuku songstress Kyary Pamyu Pamyu. As a result, the vividly-colored and crazy world brought to life through the interior design will delight KPP fans. The photo above features the towering installation by the entrance, a giant merry-go-round in the shape of a cake!
Four Themed Zones, Each with Their Own Appeal!
The inside of the cafe is split into four distinct zones: the Mushroom Disco, the Milk Stand, the Bar Experiment, and the Mel-Tea Room. The Mushroom Disco, with its growth of multicolored mushrooms and vegetation, is shown above.
This is the Milk Stand, where enormous pink and purple animals drink milk from baby bottles. With its theme park-like interior, the Kawaii Monster Cafe Harajuku will delight younger visitors.
The Bar Experiment is a mysterious space shrouded in darkness, lit by giant glowing jellyfish. Being in the bar feels almost exactly like being lost in the depths of the ocean.
This is the Mel-Tea Room, popular with young women. When you take your first step inside, you will be surrounded by gigantic macaroons and chocolates, just like a dream.
Take A Memorial Photo with Five Monster Girls!
Clad in fantastically eccentric clothing, the Monster Girls are the Kawaii Monster Cafe's five visual icons. The cafe staff, including the Girls, will introduce you to the world of Harajuku, and can assist visitors in English and Korean, among other languages.
Interesting Drinks and Food
The interior's concept and decorations are not the cafe's only selling points. There is a bounty of food items and drinks on offer, and Sebastian Masuda's sense of humor is evident in the ideas on the plate. The Colorful Rainbow Pasta pictured here (1,300 yen) is one dish that attracts attention with its myriad of colors.
The Cocktail Non-Drug (720 yen), also known as "The Experiment," is made by stirring the two liquids together to create a mixed drink. With a unique food and drink menu that is fun for both the eye and the palate, the Kawaii Monster Cafe has been incredibly popular with young women and foreign tourists ever since its opening day.
Beginning with Sebastian Masuda, many of Tokyo's foremost artists have had a hand in creating the Kawaii Monster Cafe. Naturally, the interior shows these artists' influence, but their love for Harajuku can be felt in everything from the background music to the outfits of the Monster Girls, and the cafe is a personification of the now, of trendy young Japanese culture. For all you visitors to Harajuku, how about spending some stimulating time at the Kawaii Monster Cafe?
Picture Source: Kawaii Monster Cafe
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Kawaii Monster Cafe
Address: Tokyo, Shibuya-ku, Jingumae 4-31-10 YM Square 4F
Hours: Lunch - 11:30am to 4:00pm (last order at 4:00pm) ※No entry after 3:30pm / 90 minute time limit inside the cafe
Dinner - 6:00pm to 10:30pm (last order at 10:00pm)
Closed: Open everyday
Credit Cards: VISA, JCB, AMEX, Saison, UFJ, UC, DC
Language: Japanese, English, Korean
Menus Available In: Japanese and English
Station: Tokyo Metro Chiyoda Line Meiji-Jingu Mae Station (明治神宮前駅), JR Harajuku Station (原宿駅)
Via Tokyo Metro Chiyoda Line Meiji-Jingu Mae Station, one minute walk from exit 5
Via JR Harajuku Station, five minutes' walk from Omotesando exit
Price Range: Lunch - 1,000 to 1,999 yen, Dinner - 2,000 to 2,999 yen
Phone number: +81-3-5413-6142
Official homepage: KAWAII MONSTER CAFE