gugu lab is a shop that reuses and remakes folk crafts that remain in the area, located in Hachiman-cho, Gujo City, Gifu Prefecture, commonly known as “Gujo Hachiman”. First, I will introduce Gujo Hachiman. Gujo Hachiman is an old castle town surrounded by mountains, and the townscape with many historical buildings is also called Gifu's Little Kyoto. A beautiful river runs through the center of the town, and in the summer it is crowded with people fishing for sweetfish and children playing in the river. In addition, the “Gujo Odori”, which is registered as a UNESCO Intangible Cultural Heritage, is held from July to September, and anyone can participate. It has become a summer tradition in Gujo Hachiman, and everyone from small children to old people dance together in a circle to live songs. In recent years, new shops such as cafes and pastry shops have been opened one after another in renovated old buildings, making it a lively town. Our gugu lab just opened in 2022. We sell and remake furniture, tableware, kimonos, etc. collected from old houses in Gujo Hachiman. We also have a remake experience for foreign visitors, so please come and visit us!