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Top 7 Japanese Cosmetics Available at Drugstores in 2024

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Japanese cosmetics are known for their high quality. This article features seven popular products, from standard skin lighteners to brand-new items. All of these can be purchased at drugstores. Don't miss out on the special coupons, offering a maximum 15% discount.

Written by

Mari

Tokyo, Japan

Editorial assistant at MATCHA since 2022. I'm from Tokyo, and I often go to parks on weekends to see nature and dogs.

I have loved international exchange since I was a child, and during my university years I studied abroad in San Jose, USA. Now, I'm really enjoying discovering new things by seeing Japan from the perspective of a tourist visiting Japan.

Hobbies: Walking, coffee, art, movies, traveling
Favorite places: Shibuya, Yoyogi Park, Shinjuku Gyoen National Garden, Isshiki Beach, Aso in Kumamoto
more

Discount Coupons for Japanese Cosmetics

Japanese cosmetics are not only high-quality but come in stylish packages that will brighten the mood of consumers. They also make nice souvenirs from Japan.

This article features seven popular Japanese cosmetics available at drugstores. The list includes the latest recommendations, along with standard skin-lightening products and popular makeup tools.

Top 7 Japanese Cosmetics to Purchase at Drugstores in 2023!

Picture courtesy of Unsplash

MATCHA offers digital coupons for international visitors, which can be used at drugstores.

Some stores offer a maximum of 15% discount, so do take advantage of these coupons when purchasing cosmetics.

1. Hadalabo®︎ Shirojyun Premium by Rohto: A Popular Skin Lotion

Hadalabo Shirojyun Premium

Picture courtesy of Amazon

Rohto is a Japanese pharmaceutical company known for producing efficient, high-quality cosmetics.

One of its popular products is Hadalabo®︎ Shirojyun Premium, a medicated skin-whitening lotion priced at less than 1,000 yen per bottle. It is effective as a skin lightener and moisturizer while calming rough skin.

The texture is smooth without excessive stickiness. Moreover, the skin care effectiveness is close to that of a serum. Those who wish to improve the tone of their skin should give it a try!

Available at: Matsumoto Kiyoshi/Cocokara Fine/Tsuruha Drug/Don Quijote
*Please note that some stores may not carry this item.

Official Website: https://jp.rohto.com/hadalabo/shirojun-premium-lotion/ (Japanese)

2. Melano CC®︎ Premium Serum by Rohto: Cosmetics with Vitamin C

Melano CC Premium Serum by Rohto

Picture courtesy of Amazon

Melano CC®︎, a cosmetics brand by Rohto using vitamin C, is another popular product in Japan.

Melano CC®︎ Premium Serum is recommended for those interested in preventing spots or pimples while treating pores. This is a panacea with four active ingredients that suppress melanin, the cause of pigmentation.

After washing your face, put on some lotion, and apply the serum where a spot may be forming. By using four to five drops a day, one bottle will last roughly six months, so this product is cost-effective as well.

Available at: Matsumoto Kiyoshi/Cocokara Fine/Tsuruha Drug/Don Quijote
*Please note that some stores may not carry this item.

Official Website: https://jp.rohto.com/melanocc/premium-essence/ (Japanese)

3. White Washing Foam by Sekkisei: A Fashionable Facial Cleansing Foam

White Washing Foam by Sekkisei

Picture courtesy of Amazon

Sekkisei, a popular skincare brand famous for its blue package, is crafted from Japanese and Chinese plants.

Their hit product is the White Washing Foam, known for its skin-lightening effect. Using extracts of soapberry and coconut, the fine bubbles will wash away keratin, clean pores, and keep your skin feeling fresh.

The foamy lather can be made from a small amount, so one bottle will last a long time.

Available at: Matsumoto Kiyoshi/Cocokara Fine/Tsuruha Drug/Don Quijote
*Please note that some stores may not carry this item.

Official Website: https://sekkisei.jp/site/blue/g/gMTNC/ (Japanese)

4. Lip Tint N by Opera: A Colorfast Lip Stain

Lip Tint N by Opera

Picture courtesy of PR Times

Lip Tint N, a lip stain made by Opera, has won various cosmetic awards in Japan.

This colorfast lip tint prevents fading and creates an elegant image with one touch. The product contains beauty oil, which has a soft texture while keeping lips hydrated.

Lip Tint N offers a wide variety of colors, and there are limited-time items as well. Look for a tone that suits you best!

Available at: American Pharmacy/Loft/Ainz & Tulpe
*Please note that some stores may not carry this item.

Official Website: https://www.opera-net.jp/item/liptint/ (Japanese)

5. Long and Curl Mascara Advanced Film by Heroine Make: A High-Quality Product

Long and Curl Mascara Advanced Film

Picture courtesy of Amazon

Long and Curl Mascara Advanced Film is a product by Heroine Make, a famous Japanese cosmetics company.

This advanced film-type mascara is smear-proof, repelling water, sebum, and friction. It also resists sweat and tears while maintaining the curls and volume of eyelashes. The product can be easily washed off with hot water and cleansing foam.

Other types in the advanced film series, such as Volume and Curl, and Micro, leave a delicate impression on the users' eyelashes.

Available at: Matsumoto Kiyoshi/Cocokara Fine/Tsuruha Drug/Sundrug/Don Quijote
*Please note that some stores may not carry this item.

Official Website: https://www.isehan.co.jp/heroine/feature/mascara_chart/?show=cat02 (Japanese)

6. Collagen by DHC: A Popular Supplement Brand

Collagen by DHC

Picture courtesy of Amazon

DHC is a Japanese company specializing in high-quality health products. Their popular supplements can be purchased at drugstores.

Collagen, one of the fan-favorite products, contains collagen peptides extracted from fish, along with vitamins B1 and B2, which helps to sustain a healthy complexion.

The small pills are easy to swallow, so users can replenish their necessary nourishments daily.

Available at: Matsumoto Kiyoshi/Cocokara Fine/Tsuruha Drug/Don Quijote
*Please note that some stores may not handle this item.

Official Website: https://www.dhc.co.jp/ (Japanese)

7. Pitera™ Power Kit by SK-II: A Trial Package for New Users

Pitera Power Kit by SK-II

Picture courtesy of Amazon

SK-II is a world-famous skincare brand founded in Japan.

The company noticed how people working at sake breweries had beautiful hands, which led to the development of Pitera™: a naturally derived ingredient used in SK-II products.

Pitera™ Power Kit is a trial package for those interested in trying SK-II for the first time. The kit includes the Facial Treatment Cleanser (facial wash), Facial Treatment Essence (lotion), and Skinpower Airy Milky Lotion. Users can test this extensive skincare system for about 10,000 yen, which is said to develop smooth skin.

Available at: Matsumoto Kiyoshi/Cocokara Fine/Kokumin
*Please note that some stores may not carry this item.

Official Website: https://www.sk-ii.jp/product/pitera-power-kit (Japanese)
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FAQ

What is the most popular makeup brand in Japan?

In Japan, several makeup brands stand out for their popularity and quality among consumers. Shiseido, a globally recognized brand, leads the market with its innovative skincare and makeup products. Kanebo, another prestigious Japanese brand, offers high-end cosmetics known for their sophistication. SK-II is renowned for its luxury skincare and beauty items, earning a reputation for its premium formulations. Canmake is a favored drugstore brand, providing affordable and trend-focused makeup for a younger audience. DHC, known for its skincare products, also offers makeup items emphasizing natural beauty and skincare benefits. These brands collectively reflect the diverse offerings in the Japanese cosmetics industry, catering to a wide range of consumer preferences and budgets.

What is the number 1 skin care brand in Japan?

Shiseido is often considered one of the top skincare brands in Japan. With a long history dating back to the 19th century and a reputation for quality products, innovation, and a wide range of skincare lines, Shiseido continues to be a leading and iconic brand in Japan and globally. Known for its research and development in skincare technology, Shiseido offers a diverse range of products catering to various skin concerns and types, earning it a strong position as a top skincare brand in Japan.

Why are Japanese skin products so good?

Japanese skincare products have garnered acclaim for their exceptional quality and efficacy, attributed to a combination of factors. These products excel due to a commitment to innovation and rigorous research, leading to advanced formulations that deliver results. Attention to detail, a cultural ethos of excellence, and a focus on natural ingredients further enhance the appeal of Japanese skincare. Embracing minimalist approaches, Japanese brands offer gentle yet effective products that prioritize skin health and balance, resonating with those seeking simplicity in their routines. The cultural importance placed on skincare rituals and consumer feedback also contribute to the success of Japanese skincare, fostering a proactive and adaptable industry that continues to set high standards for skincare excellence globally.

What is the Japanese skincare brand high end?

In the realm of high-end Japanese skincare brands, several renowned names stand out for their luxury, innovation, and premium formulations. SK-II is celebrated for its use of Pitera, a signature ingredient renowned for its skin-renewing properties. Clé de Peau Beauté offers opulent skincare and makeup products with sophisticated textures and elegant packaging. SUQQU combines Japanese botanical extracts with advanced skincare technologies for luxury skincare experiences. THREE focuses on natural and organic formulations without compromising on efficacy, appealing to eco-conscious consumers. POLA, specializing in anti-aging skincare, is respected for its cutting-edge research and premium products targeting age-related concerns. These brands epitomize luxury and quality in Japanese skincare, catering to those desiring sophisticated formulations and exceptional results in their skincare regimens.

What is the difference between a pharmacy and a drugstore in Japan?

In Japan, pharmacies, known as "yakkyoku," primarily focus on dispensing prescription medications under the supervision of licensed pharmacists, offering pharmaceutical services like medication counseling and dosage instructions. These establishments cater to individuals with prescription needs and have a more medical-oriented environment. On the other hand, Japanese drugstores, also called "yakkyoku," are retail outlets specializing in a wide range of health and wellness products, cosmetics, and household goods available for over-the-counter purchase. While some drugstores may have pharmacists, their main emphasis is on retail sales, offering diverse health, beauty, and personal care items to consumers without the requirement of a prescription, distinguishing them from pharmacies in their primary function and focus.

Find Your Favorite Cosmetics in Japan

We featured a selection of seven cosmetics that can be purchased at Japanese drugstores. We hope this article will assist you in finding an item that will brighten your complexion and day!

Main image by Pixta

Written by

Mari

Tokyo, Japan

Editorial assistant at MATCHA since 2022. I'm from Tokyo, and I often go to parks on weekends to see nature and dogs.

I have loved international exchange since I was a child, and during my university years I studied abroad in San Jose, USA. Now, I'm really enjoying discovering new things by seeing Japan from the perspective of a tourist visiting Japan.

Hobbies: Walking, coffee, art, movies, traveling
Favorite places: Shibuya, Yoyogi Park, Shinjuku Gyoen National Garden, Isshiki Beach, Aso in Kumamoto
more
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