[Nagano, Hakuba] Welcome to Hakuba Village in winter! An international paradise where skiers from all over the world gather

Winter International Resort Guide

A thorough introduction to the charms of Hakuba Ski Village and HAKUBA VALLEY!

Hakuba Ski Village, surrounded by the majestic mountains of Nagano Prefecture, is a winter paradise that is enthusiastically supported by ski and snowboard enthusiasts not only in Japan but all over the world. There are various theories about the origin of the name, but one legend says that it comes from the sighting of a "white horse" galloping through the snow-covered mountains. Regardless of whether this is true or not, the name naturally evokes romantic images.

The brand name "HAKUBA VALLEY," which has become increasingly common in recent years, is a strategic name that unites the multiple ski resorts scattered throughout the Hakuba region and promotes a unified image both domestically and internationally. In fact, Hakuba's ski resorts have a long history dating back to the 1960s, and are known worldwide as the site of the 1998 Nagano Winter Olympics. In other words, HAKUBA VALLEY is not a new product, but rather a branding initiative that aims to more clearly and effectively communicate the appeal of the long-standing, traditional Hakuba area.

Hakuba Valley is home to over 20 ski resorts, large and small, offering a wide variety of courses for skiers and snowboarders of all levels, from beginners to experts, across a vast area. As the name "valley" suggests, the natural environment surrounded by majestic mountains gives visitors an extraordinary experience. Another major attraction of Hakuba is its versatility, catering to all needs, from families and groups of friends to professional athletes.

Why is it popular among foreigners?

Hakuba is chosen by tourists from overseas not only for its snow quality, which is among the best in Japan, but also for its easy access. It can be reached in a relatively short time by bullet train or bus from major cities such as Tokyo, Nagoya, and Osaka, and its convenience is highly rated. In addition, its history as the host city of the Nagano Winter Olympics and its track record of hosting international competitions support its brand power as "Japan's ski mecca."

Another major advantage is the extensive infrastructure that supports multiple languages, including English and Chinese. Many facilities, including accommodations, restaurants, rental shops, and ski schools, have staff on hand who can speak foreign languages, creating an environment where you won't feel like you have to deal with a language barrier. This means that even first-time skiers can enjoy themselves with peace of mind.

Enhancement of services for Chinese-speaking countries

In recent years, with the increase in tourists from China, Taiwan, and Hong Kong, Hakuba has been strengthening its Chinese-language services. The number of Chinese-speaking instructors at local ski schools has increased, significantly reducing language concerns. The number of Chinese-speaking tour guides and accommodations has also increased, creating an environment where you can receive guidance and explanations in Chinese. In addition, Chinese-language information is increasingly being disseminated on social media and official websites, reaching more Chinese-speaking tourists with the charms of Hakuba.

The abundant hot spring facilities and local food culture are also popular with foreign tourists. Warming up your body after a day of skiing in a hot spring and savoring local cuisine such as Shinshu soba noodles and mountain delicacies is a luxurious way to enjoy winter that is unique to Hakuba. These multifaceted initiatives have made Hakuba a popular ski resort that Chinese-speaking tourists can visit with peace of mind.

Is Hakuba's snow quality the famous powder snow?

Hakuba's snow quality is known worldwide as "powder snow," and its greatest characteristics are its lightness and dryness. The fluffy, soft snow feels so comfortable, as if you're wrapped in snow, and just skiing down the slopes makes you feel happy. This is a blessing born from the unique climate of the Japanese Alps, which allows for the accumulation of high-quality, smooth snow with little humidity.

The quality of this snow is in no way inferior to that of famous ski resorts in North America, and is one of the reasons why many foreign skiers make the effort to visit Hakuba. Even if you fall, it doesn't hurt! (Actually, it does hurt...) The feeling of such light snow is gentle on beginners, and brings out the maximum enjoyment in skiing for advanced skiers. In fact, once you have experienced the experience of skiing here, you will never forget it. That is probably why ski lovers from all over the world come to this place.

A thorough comparison of Hakuba Valley ski resorts! Which is the best spot for you?

Jigatake Ski Resort

Jigatake Ski Resort is a ski resort in the Hakuba area that boasts a relatively quiet and relaxed atmosphere. Due to its high altitude and good snow quality, it is characterized by its high-quality powder snow. The courses are mainly aimed at beginners to intermediate skiers, and are designed to be particularly friendly to families and those trying skiing for the first time.

In recent years, with the increase in tourists from Chinese-speaking countries, the number of Chinese-speaking ski instructors has been increasing , creating an environment where you can take lessons without feeling the language barrier. Beginners and those with children can enjoy skiing with peace of mind, so it is recommended for family trips. Lift fees are also relatively reasonable, making it a hidden gem loved by local regulars. It is the perfect place for those who want to avoid the crowds and enjoy a leisurely ski experience .

Able Hakuba Goryu

Able Hakuba Goryu is a mid-sized ski resort in HAKUBA VALLEY that boasts a well-balanced range of courses. With a variety of slopes to suit a wide range of levels, from beginners to advanced skiers, it offers a wide range of activities, from beginner practice to advanced skiers improving their technique . Of particular note is the fact that a shared lift ticket is sold with the adjacent Hakuba 47 Winter Sports Park, allowing you to freely travel between the two resorts, allowing you to enjoy a variety of courses in one day. The resort also boasts a popular park for snowboarders and freestyle skiers. In terms of facilities, there are plenty of rental shops and restaurants, making it a comfortable environment for groups and families. Its easy access and wide selection of courses has made it a popular destination for repeat visitors.

Hakuba 47 Winter Sports Park

Hakuba 47 Winter Sports Park is a popular ski resort, especially for young people and advanced skiers who enjoy snowboarding and freestyle skiing. It is a lively spot with a wide variety of park features, including jumps, rails, and boxes, and is often used for trick practice and contests.

A common lift ticket can be used with Goryu Ski Resort, making it easy to travel between the two areas. In addition to the park, there is a wide variety of courses to enjoy for skiers and snowboarders of all levels. There are also stylish cafes and restaurants on the slopes, so you won't get bored all day. There are plenty of après-ski options, so it's especially recommended for those looking for a resort with a stay .

Hakuba Happo-one Ski Resort

Hakuba Happo-One Ski Resort is one of Japan's most renowned ski resorts in the Hakuba Valley . Historically used as the venue for the 1998 Nagano Winter Olympics, its expansive slopes boast a diverse range of courses to satisfy everyone from beginners to experts. The resort is particularly popular with adventurous skiers and snowboarders, with plenty of steep slopes and off-piste (ungroomed) areas for advanced skiers . The 360-degree panoramic view from the summit is breathtaking, captivating all visitors. In addition, to accommodate the many international guests, the resort has staff who can speak multiple languages, including English and Chinese. International travelers can enjoy the resort with peace of mind. The resort also boasts a wide range of facilities, including hot springs and restaurants, making it a great place to spend your time outside of skiing.

Hurry up, international skiers! Reservations for Hakuba are already open!

Hakuba Village is an extremely popular spot for skiers and snowboarders from all over the world, and foreign tourists in particular start making reservations early. Many ski resorts start accepting reservations for the season about a year in advance , so if you want to be sure to secure your desired date, time, and accommodation, it's very important to make your reservation early.

It's not uncommon for popular Hakuba Village to quickly fill up with reservations as the season approaches. If you're hoping to enjoy skiing in Hakuba this year, we recommend making your reservations early. Take your time to plan your trip and enjoy the ultimate winter experience!