Animal Crossing x FamilyMart Merch: Adorable Goods Await

FamilyMart and Animal Crossing Collaboration! 

FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Takeo Kotani) is currently holding a collaboration campaign with the Nintendo Switch™ game Animal Crossing: New Horizons, which is available at approximately 16,400 FamilyMart stores across Japan following its March 31, 2026, launch.

In this campaign, FamilyMart's original clothing brand Convenience Wear will introduce Animal Crossing themed Towel Pouches and Line Socks. Additionally, the lineup includes skincare and makeup products from Mitea ORGANIC featuring Animal Crossing designs, along with various other related merchandise.

What's more, starting Tuesday, April 7, customers who purchase two designated items will receive an original Animal Crossing: New Horizons tote bag, perfect for spring outings. Meanwhile, three select stores in Tokyo and Osaka will transform into limited-time Animal Crossing themed concept stores.

Introduction to Convenience Wear Collaboration Products

Below are the products launched in collaboration with Convenience Wear:

Towel Pouch (3-in-1)

・Price: 2,082 yen (2,290 yen including tax)
・Release Date: Rolling out starting Tuesday, March 31, 2026
・Sales Area: Nationwide Japan
・Contents: This pouch, featuring Timmy (Mamekichi) and Tommy (Tsubukichi) designs, comes with a special edition towel. It offers three ways to use: ① Pouch alone ② Towel alone ③ Using the towel and pouch combined.
・Design: Timmy & Tommy
・Dimensions: Mini Towel / 23×23cm; Pouch / 22×16cm
・FamilyMart Online Lottery Application Period: Tuesday, March 31, 10:00 ～ Monday, April 13, 23:59

Line Socks (Adult Size)

・Price: 546 yen (600 yen including tax)
・Release Date: Rolling out starting Tuesday, March 31, 2026
・Sales Area: Nationwide Japan
・Contents: Specially designed line socks featuring a non-slip rubber grip pattern of Tom Nook (Tanukichi) on the sole.
・Design: Tom Nook
・Size: 22cm-25cm / 25cm-28cm
・FamilyMart Online Lottery Application Period: Tuesday, March 31, 10:00 ～ Monday, April 13, 23:59

Kids Socks

・Price: 546 yen (600 yen including tax)
・Release Date: Rolling out starting Tuesday, March 31, 2026
・Sales Area: Nationwide Japan
・Contents: Specially designed kids' line socks, also featuring the Tom Nook non-slip rubber grip pattern on the sole.
・Design: Tom Nook
・Size: 13cm-19cm, 19cm-22cm
・FamilyMart Online Lottery Application Period: Tuesday, March 31, 10:00 ～ Monday, April 13, 23:59

※ Images are for illustrative purposes only.
※ Stock quantities vary by store.
※ Release dates and times may vary depending on the store's situation.

Collaboration Products with Organic Skincare Brand Mitea ORGANIC

The colorful packaging featuring animals from the Animal Crossing series peeking out of windows by Mitea ORGANIC will add a touch of joy to your daily life.

 Official Campaign Website

※ Images are for illustrative purposes only.
※ Stock quantities vary by store.
※ Release dates and times may vary depending on the store's situation.

FamiPay Stamp Raffle Campaign Mitea Award

During the campaign period, present the FamilyMart app FamiPay and purchase designated Mitea ORGANIC products to earn 1 stamp for every item bought. Collect 3 stamps to enter a raffle, where 30 lucky winners will receive Animal Crossing merchandise.

・Campaign Period: Tuesday, March 31, 2026 – Monday, April 20, 2026
・Application Period: Tuesday, March 31, 2026 – Friday, April 24, 2026

Prize for collecting 3 stamps: Animal Crossing Storage Set (30 winners total)
Prize contents: Animal Crossing: New Horizons Pen Case (S), Animal Crossing Shaped Mirror.

※ Prizes will be sent in Animal Crossing: New Horizons wrapping paper along with an eco-friendly bag (Isabelle/Shizue version).

The designated campaign products consist of all 15 items in the Mitea ORGANIC Animal Crossing series sold at FamilyMart stores.

FamilyMart Online Pre-order: Mitea Lip Balm Exclusive Case!

FamilyMart's online platform will open pre-orders for the Animal Crossing Mitea ORGANIC 3-color lip balm set, which comes with an exclusive silicone storage case.

・Pre-order Period: Tuesday, March 31, 2026, 10:00 – Monday, April 6, 23:59
・Pickup Period: Friday, April 17, 2026, 10:00 – Thursday, April 30, 23:59
・Product Name: Mitea ORGANIC 3-Color Lip Balm Set & Silicone Case (Leaf Design)
・Price: 4,715 yen (5,186 yen including tax)
・Contents: A charm-style storage case designed with the iconic Leaf Symbol from Animal Crossing, paired with three limited-edition Mitea ORGANIC lip balm colors—a cute accessory you'll want to carry every day.

Boost Your Outing Mood with Animal Crossing Series Merchandise!

In conjunction with this event, a wide variety of Animal Crossing: New Horizons merchandise will be available for purchase at FamilyMart stores. The lineup ranges from daily essentials to high-quality items perfect as partners for a small spring trip. For information on participating stores and product details, please refer to this link.

Convenience Store Exclusive Vacuum-Insulated Tumbler

・Product Name: Animal Crossing: New Horizons Tumbler BOOK (① Cherry Blossom Ver. ② Roost Sabo Ver.)
・Price: 2,650 yen (2,959 yen including tax)
・Release Date: Available at approximately 9,000 stores nationwide starting Tuesday, March 31, 2026.
・Features: In addition to the adorable spring limited-edition Cherry Blossom version, the highly acclaimed The Roost (Kissa Hato no Su) version is back! Features excellent heat and cold insulation.
・Specifications: Capacity 450mL / Height 12cm × Rim Diameter 8.5cm

Leaf Pattern Quilted Pouch Series

・Large Capacity Pouch: 3,200 yen (3,520 yen including tax)
・Features: Opens 180 degrees for easy access, perfect for storing cosmetics or chargers.
・Size: 21×11.5×10cm

・Daily Pouch: 2,990 yen (3,289 yen including tax)
・Features: Compact size, perfect for daily carry.
・Size: 15×13.5×5cm

Plush Charms and Stationery Series

・Plush Charms: 1,500 yen each (1,650 yen including tax)
・Characters: Isabelle (Shizue), K.K. Slider (Totakeke), Tom Nook (Tanukichi) (includes chain).
・Release Date: Available at approximately 900 designated stores starting Saturday, March 28, 2026.

・Memo Pads: 200 yen each (220 yen including tax)
・Contents: Each pad contains 50 sheets of 2 different designs (100 sheets total), 4 styles in total.

・Paper Bag Sticker Set: 500 yen each (550 yen including tax)
・Contents: Super generous! 4 stickers each of 15 designs (60 stickers total), comes in cute small paper bag packaging, 2 styles in total.

・Pocket Sticker World: 600 yen (660 yen including tax)
・Release Date: Available at approximately 2,800 stores starting Wednesday, April 8, 2026.
・Contents: A sticker set with a background sheet, allowing you to freely stick and decorate to enjoy the fun of arranging things just like in the game.

Three Animal Crossing: New Horizons Themed Concept Stores Opening in Tokyo and Osaka!

During the campaign period, three stores in Tokyo and Osaka will feature Animal Crossing: New Horizons themed decorations. From the store exterior to the interior decor, you'll find adorable animals everywhere. Additionally, these concept stores will sell various Animal Crossing merchandise in limited quantities.

Even better, customers who spend 500 yen or more (excluding tax) on Animal Crossing related download cards or merchandise at these concept stores will receive an original design sticker.

※ Limit one gift per transaction, while stocks last.
※ Please check in-store for designated products.

Images are for reference only; the stores will feature special decorations to create an immersive space.
[Campaign Period]
Tuesday, March 31, 2026 – Monday, April 20, 2026

[List of Concept Stores]
FamilyMart Kaigan 3-Chome Store
Address: 1F Bright East Shibaura, 3-18-21 Kaigan, Minato-ku, Tokyo

FamilyMart Tokyo Bay Shiomi Prince Hotel Store
Address: 2-8-16 Shiomi, Koto-ku, Tokyo

FamilyMart Osaka Airport-mae Store
Address: 2-16-26 Hotarugaike Nishimachi, Toyonaka-shi, Osaka

Picture courtesy of © Nintendo
This article was edited and reprinted based on the FamilyMart Japan Official Website
This article was translated from Traditional Chinese