14 Best Korean Street Foods and Sweets in Shin-Okubo
Explore 14 top Shin-Okubo food spots, from Korean classics to trending sweets. Includes prices, station access, maps and itineraries!

Picture courtesy of pixta
Shin-Okubo is widely known as Tokyo's Koreatown. Surrounding JR Shin-Okubo Station, you will find a dense cluster of must-visit food spots—from popular staples like tteokbokki, Korean bakeries, and coin-shaped "10-yen bread" (named for its shape, not its price) to the latest viral desserts trending in Korea.
In this article, we introduce the top Korean street foods and desserts to check out in Shin-Okubo in 2026, complete with prices, walking time from Shin-Okubo Station, and dine-in availability.
We have also put together a recommended 2 to 3-hour food-hopping itinerary for first-time visitors.
*Prices, business hours, and menu items are subject to change. Please check each shop's official website or social media accounts for the latest information before visiting.
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Table of Contents
- Shin-Okubo Food Walk Map and 14 Recommended Spots List
- Things to Know Before Going on a Food Walk in Shin-Okubo
- 1. Tokyo Yupdduk: Authentic Korean-Style Tteokbokki
- 2. HOICHA: Oreo Croffle Takeout
- 3. Sulbing Cafe Shin-Okubo Flagship: Korean Shaved Ice
- 4. BOKHODU: Walnut Red Bean Butter Balls
- 5. Hello! Donuts: Cream-Filled Korean-Style Donuts
- 6. OKUDANG: Korean Soboro Bread
- 7. 2D Cafe: Picture-Perfect Korean Shaved Ice
- 8. STARCONE: Cute Caramel Soft-Serve
- 9. Obongzip: Authentic Korean Cuisine Mid-Tour
- 10.10yenpan: Bread in the Shape of a Coin
- 11. Yoajung: Popular Korean Frozen Yogurt
- 12. ABEBE BAKERY JEJU×TOKYO: Jeju Island Bakery
- 13. cafe guum: Korean Baked Goods Featuring Yakgwa
- 14. Okdongsik: Dwaeji Gukbap (Pork Soup)
- Classic Korean Foods You Must Try in Shin-Okubo!
- By Category! Recommended Shin-Okubo Food Walk Eats
- First-Timer Itinerary! Shin-Okubo Food Walk Model Course
- Frequently Asked Questions About Shin-Okubo Food Walks
- Shin-Okubo Korean Street Food and Dessert Hopping
Shin-Okubo Food Walk Map and 14 Recommended Spots List
First, let's check out the full list of food spots introduced in this guide.
Since the spots around Shin-Okubo Station are concentrated within easy walking distance, we recommend picking 3 to 5 places that catch your interest to visit.
| Spot | Recommended Item | Price Estimate | Walking Time From Station | Dine-in Space |
| 1. Yupdduk Tteokbokki Shop #1 | Single Original Tteokbokki | 2,180 yen | ~1 min | Available |
| 2. HOICHA | Oreo Croffle | 650 yen | ~1 min | Not Available |
| 3. Sulbing Cafe Shin-Okubo Flagship | Apple Mango Cheese Sulbing | 1,859 yen | ~1 min | Available |
| 4. BOKHODU | Walnut Red Bean Butter Balls | 1,000 yen for 8 pcs | ~2 mins | Not Available |
| 5. Hello! Donuts | Milk Cream (Uyu Cream), etc. | From 550 yen | ~3 mins | Available |
| 6. OKUDANG | Soboro Bread | From 500 yen | ~3 mins | Available |
| 7. 2D Cafe | Strawberry Shaved Ice | 1,580 yen | ~3 mins | Available |
| 8. STARCONE | Caramel soft serve (Caramel-n) | 550 yen | ~3 mins | Available |
| 9. Obongzip | Korean Cuisine | From ~2,000 yen | ~5 mins | Available |
| 10. King Cheese 10-Yen Bread | 10-Yen Bread (Cheese Flavor) | 500 yen | ~5 mins | Benches available |
| 11. Yoajung | Frozen Yogurt | Varies by combination | ~6 mins | Check in store |
| 12. ABEBE BAKERY JEJU×TOKYO | Breads and Donuts | From 430 yen | ~8 mins | Check in store |
| 13. cafe guum | Donancier | From 450 yen | ~8 mins | Available |
| 14. Okdongsik | Dwaeji Gukbap (Pork Soup) | From 980 yen | ~11–13 mins | Available |
If you want to check everything on Google Maps, saving your target spots in advance is very convenient.
Starting from Shin-Okubo Station and moving in the order of "Okubo-dori Avenue → Ikemen-dori Street → Shokuan-dori Avenue Area" allows you to visit many spots relatively efficiently.
Things to Know Before Going on a Food Walk in Shin-Okubo
Food Hopping Is Great, But Avoid Eating While Walking

Picture courtesy of pixta
In Shin-Okubo, areas like Okubo-dori Avenue and Ikemen-dori Street get extremely crowded, especially on weekends and holidays.
Instead of eating take-out items while walking down the street, please make use of spaces provided by the shops, nearby benches, or park areas.
In addition, please do not leave trash, food containers, or skewers on the street. Dispose of your trash using the bins provided by the shop where you made your purchase.
The Shin-Okubo Shopping Street Association actively promotes these guidelines—such as not eating in ways that block pedestrian traffic and prohibiting littering—as the official "Shin-Okubo Rules."
What Is the Budget for a Food Walk?
If you plan to visit 3 to 4 spots focusing on small dishes and sweets, a good benchmark to aim for is roughly 2,000 to 4,000 yen per person.
While many bakery items and desserts can be enjoyed for around 500 yen, certain menu items like shaved ice and full Korean meals can exceed 1,000 yen.
When Is the Best Time to Visit?
If you want to efficiently visit popular spots, we recommend starting around 10:30 AM to 11:30 AM. Peak congestion typically occurs from noon into the late afternoon on weekends and holidays, so if you want to avoid long lines, aim for weekdays or early morning hours.
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1. Tokyo Yupdduk: Authentic Korean-Style Tteokbokki

Picture courtesy of Tabelog
Located about a 1-minute walk from Shin-Okubo Station, Tokyo Yupdduk is highly recommended for anyone looking to enjoy tteokbokki, a flagship staple of Korean street food.
You can savor authentic Korean flavors featuring chewy rice cakes coated in a sweet and spicy sauce, and its convenient location makes it an easy first stop on your food walk.
| Recommended Item | Single Original Tteokbokki |
| Price Est. | 2,180 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~1 min walk |
| Address | 2F Soritsu Bldg., 2-3-25 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
2. HOICHA: Oreo Croffle Takeout

Picture courtesy of Hot Pepper Gourmet
Head straight to HOICHA to try a croffle—a viral croissant-waffle hybrid that is a staple of Korean cafe culture. Made by pressing buttery croissant dough in a waffle iron, these treats feature a flaky, golden-crisp shell with a light, airy center.
The Oreo croffle is a standout item, featuring the picture-perfect style signature to Korean desserts. Located just a 1-minute walk from Shin-Okubo Station, it’s an easy grab at either the start or end of your route.
| Recommended Item | Oreo Croffle |
| Price Est. | 650 yen |
| Dine-in | Not Available |
| From Shin-Okubo Station | ~1 min walk |
| Address | 1F, 2-3-25 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
3. Sulbing Cafe Shin-Okubo Flagship: Korean Shaved Ice

Picture courtesy of Hot Pepper Gourmet
If you have a sweet tooth, head to Sulbing Cafe for Korean shaved ice (sulbing)—a local must-try. Unlike traditional shaved ice made from plain ice, their signature treats feature finely shaved milk ice with a melt-in-your-mouth texture.
Generously topped menu items, such as the apple mango and cheesecake shaved ice, are hearty enough for two or more people to share. Located just a 1-minute walk from Shin-Okubo Station, it’s an easy and comfortable spot for a relaxing break during your food tour.
| Recommended Item | Apple Mango Cheese Sulbing |
| Price Est. | 1,859 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~1 min walk |
| Address | 1F Bishon Shin-Okubo Ekimae Bldg., 2-3-20 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
4. BOKHODU: Walnut Red Bean Butter Balls

Picture courtesy of Tabelog
If you want to sample a variety of treats in small portions throughout Shin-Okubo, the walnut pastry from BOKHODU is the perfect fit. Their bite-sized shape makes them easy to share among groups.
Featuring a savory-sweet combination of walnut-studded red bean paste paired with creamy butter, they pair wonderfully with coffee.
| Recommended Item | Walnut Red Bean Butter Balls |
| Price Est. | 1,000 yen (8 pcs) |
| Dine-in | None |
| From Shin-Okubo Station | ~2 mins walk |
| Address | 1F, 1-6-15 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Website | BOKHODU Official Website |
5. Hello! Donuts: Cream-Filled Korean-Style Donuts

Picture courtesy of Tabelog
If you love Korean desserts, Hello! Donuts is a spot you won't want to miss. Here, you can enjoy Korean-style donuts featuring soft, fluffy dough packed with generous amounts of rich cream filling.
Highlights include milk cream (uyu cream) with its rich milky flavor, alongside an array of picture-perfect flavors that look great in photos. It is also an ideal choice if you are looking to sit down and take a relaxing break indoors.
| Recommended Item | Milk Cream (Uyu Cream), Mint Chocolate, etc. |
| Price Est. | From 550 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~3 mins walk |
| Address | 1F Azalea Garden Shin-Okubo, 2-2-7 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Website | Hello! Donuts Official Website |
6. OKUDANG: Korean Soboro Bread

Picture courtesy of Tabelog
If you want to try unique Korean bakery treats, head over to OKUDANG. Here, you can sample creative takes on soboro bread, a beloved standard in Korea.
With sweet and savory flavor combinations like purple sweet potato with cheese or black cocoa with cheese, it's a great choice if you're looking for a taste of Korean food culture that goes beyond standard sweets.
| Recommended Item | Soboro Bread (Purple Sweet Potato Cheese, etc.) |
| Price Est. | 500 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~3 mins walk |
| Address | 2-2-9 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
7. 2D Cafe: Picture-Perfect Korean Shaved Ice

Picture courtesy of Tabelog
If you want to stop by a photogenic cafe during your food tour, 2D Cafe is a top recommendation. The monochrome interior features an illustration-like design that makes you feel as though you have stepped directly into a comic book or picture book.
Their strawberry shaved ice comes in a generous portion, making it ideal to share with friends or a partner.
| Recommended Item | Strawberry Shaved Ice |
| Price Est. | 1,580 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~3 mins walk |
| Address | 1F Za Bldg., 1-7-5 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Website | 2D Cafe Official Website |
8. STARCONE: Cute Caramel Soft-Serve

Picture courtesy of Tabelog
STARCORN is an easy stop when you are in the mood for a lighter sweet treat. While they offer a variety of options on their menu, their character-themed Caramel-n is a top favorite, combining rich ice cream with caramel sauce and fun toppings
Located just a 3-minute walk from Shin-Okubo Station, it fits seamlessly into any neighborhood walking itinerary.
| Recommended Item | Caramel-n |
| Price Est. | 550 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~3 mins walk |
| Address | 1F, 1-6-14 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
9. Obongzip: Authentic Korean Cuisine Mid-Tour

Picture courtesy of Hot Pepper Gourmet
For a complete Korean meal rather than quick snacks, head to Obongzip. Here you can sit down and enjoy substantial dishes served with bold, sweet and spicy sauces, rich cheese, and traditional Korean flavors. Plan to make this your primary lunch or dinner stop rather than a quick bite-and-go visit.
| Genre | Korean Cuisine |
| Dine-in | Available |
| From Shin-Okubo Station | ~5 mins walk |
| Address | 3F, 2-26-4 Okubo, Shinjuku-ku, Tokyo |
| Official Website | Obongzip Official Website |
10.10yenpan: Bread in the Shape of a Coin

Picture courtesy of Tabelog
10yenpan is a top spot for sampling 10-yen bread, one of Shin-Okubo's most viral treats. Shaped like an oversized 10-yen coin, this warm, waffle-like bread is packed with mozzarella that stretches dramatically as you pull it apart.
Priced around 500 yen, it easily fits into a multi-stop food crawl. Since there are benches beside the shop, please use the designated seating area after purchasing rather than eating while walking.
| Recommended Item | 10-Yen Bread (Cheese Flavor) |
| Price Est. | 500 yen |
| From Shin-Okubo Station | ~5 mins walk |
| Address | 1F Rakuen Shokuhin Bldg., 1-6-24 Okubo, Shinjuku-ku, Tokyo |
| Official Website | King Cheese 10-Yen Bread Official Website |
11. Yoajung: Popular Korean Frozen Yogurt

Picture courtesy of Tabelog
If you are searching for trendy desserts, Yoajung should definitely be on your radar. The main highlight is creating custom treats using frozen yogurt as a base, topped with your choice of fresh fruit, chocolate, pistachio, and more.
Because of its refreshing flavor, it's easy to enjoy even after sampling heavier sweets.
| Genre | Frozen Yogurt |
| From Shin-Okubo Station | ~6 mins walk |
| Address | Room 101, Rakuen Bldg., 1-16-24 Okubo, Shinjuku-ku, Tokyo |
| Official Website | Yoajung Official Website |
12. ABEBE BAKERY JEJU×TOKYO: Jeju Island Bakery

Picture courtesy of Tabelog
Enjoy bakery delights originating from Korea's Jeju Island at ABEBE BAKERY JEJU×TOKYO. The lineup features generous, decadent Korean sweets like cream-filled donuts and breads.
Since bakery items travel exceptionally well, buying a few extra treats to enjoy later is a great option.
| Recommended Item | Pistachio Cream Donut, etc. |
| Price Est. | From 430 yen |
| From Shin-Okubo Station | ~8 mins walk |
| Address | 1-7-14 Hyakunincho, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
13. cafe guum: Korean Baked Goods Featuring Yakgwa

Picture courtesy of Tabelog
If you want to experience traditional Korean confectionary merged with modern cafe sweets, head to cafe guum. They offer a lineup of adorable baked treats, including their signature Donancier—a financier shaped like a donut.
They also serve menu items incorporating yakgwa, a traditional Korean honey-and-grain pastry. It is highly recommended if you are looking for Korean desserts that offer a different twist.
| Recommended Item | Donancier |
| Price Est. | From 450 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~8 mins walk |
| Address | 1F Dai-3 Kankoku Hiroba Bldg., 1-17-7 Okubo, Shinjuku-ku, Tokyo |
| Official Social Media | Official Instagram |
14. Okdongsik: Dwaeji Gukbap (Pork Soup)

Picture courtesy of Tabelog
If you want to finish off your food tour with a comforting, warm Korean meal after sampling plenty of sweets and snacks, head to "Okdongsik." Their signature "Dwaeji Gukbap" features a clear, delicate pork broth that highlights the natural umami flavor of the meat.
Hailing directly from Seoul, this specialty shop sits slightly further out from central Shin-Okubo, making it a perfect final stop on your food crawling itinerary.
| Recommended Item | Dwaeji Gukbap (Pork Soup) |
| Price Est. | From 980 yen |
| Dine-in | Available |
| From Shin-Okubo Station | ~11–13 mins walk |
| Address | 2-6-10 Okubo, Shinjuku-ku, Tokyo |
| Official Website | Okdongsik Official Website |
Classic Korean Foods You Must Try in Shin-Okubo!

If it is your first time visiting Shin-Okubo, you might wonder, "Which dishes should I choose?" In Shin-Okubo, you can enjoy not only the latest trending Korean desserts but also traditional Korean street food classics.
Tteokbokki
A Korean street food staple featuring chewy rice cakes tossed in a sweet and spicy sauce. If you love spicy food, this is a must-try dish during your time in Shin-Okubo.
Cheese Dishes
Starting with 10-yen bread, Shin-Okubo offers a wide array of cheese-filled menu items. If you want to snap photos or videos for social media, be sure to capture the dramatic cheese-stretch moment.
Korean Breads and Donuts
In recent years, bakery-style deserts like Korean-style donuts, cream buns, and soboro bread have grown increasingly popular. Easy to take out, they make great options for both on-the-go snacking and souvenirs.
Korean Shaved Ice
Korean-style shaved ice, represented by spots like Sulbing, remains a standout dessert favorite in Shin-Okubo. Since many options come in generous portions, sharing between 2 to 3 people leaves plenty of room to sample other local eats.
By Category! Recommended Shin-Okubo Food Walk Eats

| Category / Goal | Recommended Spots and Items |
| Budget-Friendly (~500–600 yen) | 10-Yen Bread, Korean Donuts, Soboro Bread, Caramel-n |
| Instagrammable and Photogenic | 10-Yen Bread, 2D Cafe, Yoajung, Hello! Donuts |
| Latest Korean Dessert Trends | Yoajung, ABEBE BAKERY, cafe guum |
| Authentic Korean Food Classics | Yupdduk Tteokbokki, Obongzip, Okdongsik |
| Great for Solo Travelers | Bakeries and Donuts, Okdongsik |
| Relaxing Sit-Down Breaks | Sulbing Cafe, 2D Cafe, cafe guum |
First-Timer Itinerary! Shin-Okubo Food Walk Model Course

For anyone thinking, "There are so many spots that I don't know where to start," here is a recommended walking route starting directly from Shin-Okubo Station.
2 Hours! The Classic First-Timer Course
- Shin-Okubo Station
- BOKHODU: Start with small-bite Korean pastries
- 10yenpan: Try a classic photogenic staple
- Yoajung: Sample trending Korean frozen yogurt
- Stroll Ikemen-dori Street: Check out Korean cosmetics and lifestyle shops
- cafe guum: Relax with a sit-down cafe break
Alternating between sweet and savory bites allows you to enjoy a variety of Korean flavors even in a short visit.
3 to 4 Hours! Korean Eats + Cafe + Shopping Course
- Shin-Okubo Station
- Yupdduk Tteokbokki: Kick off with authentic Korean food
- Okubo-dori Avenue: Browse Korean cosmetics and grocery markets
- 10yenpan: Grab a signature food-walking staple
- Ikemen-dori Street: Explore more food spots and boutiques
- ABEBE BAKERY: Pick up Korean bakery goods
- cafe guum: Relax with afternoon cafe time
- Okdongsik: Cap off the day with a comforting bowl of Dwaeji Gukbap
The key to getting the most out of Shin-Okubo is sharing small portions with friends rather than filling up at a single location.
Frequently Asked Questions About Shin-Okubo Food Walks
What are the must-try food walking eats in Shin-Okubo?
If it is your first time visiting, we recommend classic staples like tteokbokki, 10-yen bread, Korean donuts, and Korean shaved ice. If you want to experience the latest Korean trends, be sure to check out spots like Yoajung, ABEBE BAKERY, and cafe guum.
How much money do I need for a food walk in Shin-Okubo?
If you plan to visit 3 to 4 spots, a good budget benchmark is roughly 2,000 to 4,000 yen per person. If you share dishes and desserts with friends, you can try a wider variety of items within the same budget.
What time can I start a food walk in Shin-Okubo?
Many of the spots featured in this guide open between 10:00 AM and 11:00 AM, making around 11:00 AM an ideal starting time for smooth hopping. As opening hours are subject to change, please check the official information for each shop before visiting.
When does Shin-Okubo get crowded on weekends?
On Saturdays, Sundays, and public holidays, peak crowds gather from noon through late afternoon, particularly along Okubo-dori Avenue and Ikemen-dori Street. If you want to visit multiple popular spots, starting in the morning is highly recommended.
Can I eat while walking down the street in Shin-Okubo?
Please avoid eating while walking along crowded streets. Enjoy your treats at designated shop seating, nearby benches, or designated spaces where you won't obstruct pedestrian traffic.
Where should I dispose of trash during a food walk?
If the shop where you purchased your food provides trash bins, please dispose of your waste according to their instructions. Do not litter on the street or in residential areas, and carry your trash with you if no bin is available.
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Shin-Okubo Korean Street Food and Dessert Hopping
Shin-Okubo brings together a vibrant variety of food—from classics like tteokbokki and cheese-loaded bites to the latest Korean dessert trends like gourmet donuts, artisanal bakeries, and frozen yogurt.
Since so many shops are concentrated within walking distance of Shin-Okubo Station, picking 3 to 5 spots you want to visit in advance and saving them on your map is the best way to route your walk efficiently.
If it's your first time visiting, following a core route from Shin-Okubo Station → Okubo-dori Avenue → Ikemen-dori Street → Shokuan-dori Avenue will make navigating the area simple.
When enjoying your food crawl, please remember to use designated shop spaces or benches instead of eating while walking through crowded streets.
Respect local etiquette, stay mindful of pedestrians, and enjoy discovering the very best of Shin-Okubo's Korean culinary scene!
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*Note: Prices, business hours, and menu items featured in this article are based on information collected in 2026. Details are subject to change, so please check each location's official website or social media channels prior to your visit.
I am currently working as the Taiwan version editor for MATCHA. I am from Changhua County and during my time in Taiwan, I worked as a domestic Japanese tour guide and in interview PR for a Japanese television station. I am skilled at arranging travel itineraries, particularly for food and hot spring-related attractions. My interests include photography, especially food and portrait photography. Due to my age and my fondness for places like bars and izakayas, I call myself 'Matcha Uncle'.