"Namerikan School" opens in Namerikawa City, aiming to revitalize the local area!

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"Namerikan School" opens in Namerikawa City, aiming to revitalize the local area!

On Wednesday, April 24, 2024, TOYAMATO held the "1st Namerikan School," an opportunity to imagine the future of Namerikawa City together with students who will lead the region into the future. This event was organized by TOYAMATO as part of sports promotion, following a comprehensive partnership agr...

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Established by Shigeru Aoi, CEO of Atom Co., Ltd., which has a connection with Toyama, Kitanihon Shimbun, which represents Toyama, and Ayumu Ishikawa, a professional baseball player from Toyama. We are a team that connects something with Toyama and creates new businesses together with Toyama. If you define “regional revitalization” as creating a sustainable society by making use of the characteristics of each region in Japan to put a brake on the overconcentration of Tokyo, the “regional awakening” that Toyamato is aiming for is completely different. have a concept Instead of being led by the local government or government, many people with a love for Toyama will rediscover the charm of Toyama, take pride in it, and spread it around the world on their own initiative. Ultimately, the main character is “people”, and I believe that the diversity of people mixed together will enhance the appeal of Toyama.

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Background of Namerikan School

In May 2023, we signed a comprehensive partnership agreement with Namerikawa City and invited the world-renowned professional gaming team BURNINGCORE to the city. On November 24, 2023, "BURNING CORE TOYAMA GAMING BASE" was opened and is being used as a competition venue and event space. Based in this facility, we opened the "Namerikan School" where students can dream up and put into practice the future of Namerikawa City.

The kickoff event was held on November 24, 2023, and the theme of the discussion was "eSports and Namekawa." With Shigeru Aoi, CEO of our company, and Yohei Sakaiya, CEO of BURNING CORE, as guests, students from Namekawa learned about the current state of eSports around the world and talked about their own involvement with Namekawa city.

"Namerikan School" opens in Namerikawa City, aiming to revitalize the local area!

The 1st Namerikan School

The first event, held on April 24, 2024, had two themes: "eSports and Namerikawa" and "Food and Namerikawa", and featured a discussion looking ahead to the future 100 years from now. A total of eight people participated, including four high school students and four junior high school students, and guests included BURNINGCORE TOYAMA representative Sakaiya, two active eSports professional players, and chef Iguro Kazuto of Kosugi Sushi Nagomi. Namerikawa City Mayor Mizuno also participated and gave a speech at the beginning.

"Namerikan School" opens in Namerikawa City, aiming to revitalize the local area!

eSports and Namekawa

A wide range of topics were discussed, from the history of e-sports to the lives of current professional players. Students expressed future-oriented opinions, such as, "I wonder if games in 100 years' time will have evolved into a full-dive environment where you can immerse yourself completely in the game due to the evolution of the metaverse?" In addition, the discussion deepened with the perspectives of current professional players on the compatibility of e-sports with the problem of declining population in rural areas and the evolution of networks, which makes it possible to play anywhere.

Theme 2: Food and Namekawa

Next, there was a discussion about Namerikawa's food culture. In particular, there was a discussion about firefly squid, a representative food of Namerikawa, and whether it will still be caught 100 years from now, and whether there will be fishermen to carry it on. Chef Iguro shared an episode from an event held in Tokyo called "Ichiyo Ichie," where firefly squid dishes using ingredients from Namerikawa were a huge success at 40,000 yen per person. This made the students realize the new value of the firefly squid that is so familiar to them. Opinions were also exchanged about the preservation of Namerikawa's food culture and the efforts that are necessary to achieve this.

"Namerikan School" opens in Namerikawa City, aiming to revitalize the local area!

Namerikan School is a place that connects Namerikawa City with the world and creates the future of students together. We aim to continue to deepen discussions on various themes and grow as a school that contributes to the development of Namerikawa City.

For more information, please visit the official website of Namekawa City or our company website. We will continue to announce upcoming events.

For more details and inquiries

Namerikawa City Official Website/ city.namerikawa.toyama.jp

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TOYAMATO Co., Ltd.

Toyama

Established by Shigeru Aoi, CEO of Atom Co., Ltd., which has a connection with Toyama, Kitanihon Shimbun, which represents Toyama, and Ayumu Ishikawa, a professional baseball player from Toyama. We are a team that connects something with Toyama and creates new businesses together with Toyama. If you define “regional revitalization” as creating a sustainable society by making use of the characteristics of each region in Japan to put a brake on the overconcentration of Tokyo, the “regional awakening” that Toyamato is aiming for is completely different. have a concept Instead of being led by the local government or government, many people with a love for Toyama will rediscover the charm of Toyama, take pride in it, and spread it around the world on their own initiative. Ultimately, the main character is “people”, and I believe that the diversity of people mixed together will enhance the appeal of Toyama.

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