[Kawaba Village, Gunma] 5 recommended souvenirs from Kawaba Denen Plaza Roadside Station!

What is Kawaba Denen Plaza Roadside Station?

Roadside Station Kawaba Denen Plaza is located at the foot of Mt. Hotaka, the symbol of Kawaba Village, Gunma, and is surrounded by abundant nature. Here, you can purchase fresh local vegetables and fruits, as well as enjoy the flavors of each season.

There are also plenty of restaurants and cafes that use plenty of local ingredients, where you can enjoy delicious meals and sweets.

Kawaba Denen Plaza Roadside Station is a popular spot that can be enjoyed by people of all ages, as it combines the three elements of "eating, shopping, and playing."

Access Information

• Location: 385 Hagimuro, Kawaba Village, Tone District, Gunma

• Access:

[Car] Approximately 10 minutes from Numata IC on the Kan'etsu Expressway. Parking is available for approximately 850 standard cars and 5 large buses.

【public transport】

・Get off at "Numata Station" on the JR Joetsu Line, take the Kawaba Village circular bus for about 30 minutes, get off at "Denen Plaza", then walk for 1 minute

Roadside Station Kawaba Denen Plaza

Roadside Station Kawaba Denen Plaza

385 Hagimuro, Kawaba Village, Tone District, Gunma Prefecture, 3780111

Roadside Station Kawaba Denen Plaza is a spot where you can fully experience the charm of Kawaba Village in Gunma Prefecture, which is visited by 2.5 million tourists a year. It is not just a place to stop by to buy souvenirs or eat, but a roadside station that is so full of things you can spend a whole day having fun.

Hotels near Roadside Station Kawaba Denen Plaza

Fukouji

Gunma Prefecture > Numata

4.5 /5

Great

3 reviews

$234～

[Shopping] 5 recommended souvenirs from Roadside Station Kawaba Denen Plaza!

Kawaba Denen Plaza has a wide selection of attractive souvenirs that make use of the bounty of the local nature. Here are five carefully selected recommended souvenirs that you should definitely pick up when you visit.

Roadside Station Kawaba Denen Plaza's signature product: "Kawaba Drinking Yogurt"

"Kawaba Drinking Yogurt" is a luxurious drinking yogurt made only from fresh raw milk from cows raised in the foothills of Mt. Hotaka. No additives such as stabilizers, flavorings, or preservatives are used, and the rich flavor and nutritional value of raw milk is locked in.

It has a smooth and natural taste, followed by the richness and sweetness of raw milk. Its refreshing yet satisfying rich flavor is loved by a wide range of generations, from children to the elderly.

As the signature product of the Kawaba Denen Plaza Roadside Station, it is purchased by many customers every day, and is a popular item with a constant stream of orders and inquiries from all over the country.

The legendary rice! Koshihikari "Yukihotaka" from Kawaba Village

Kawaba Village has been known for its thriving rice cultivation since ancient times. Kawaba Village's Koshihikari rice variety "Yukihotaka" is carefully grown every year using mineral-rich natural water that springs from Mount Hotaka, one of Japan's 100 famous mountains, and the careful management of the producers. It is considered extremely valuable, and is only eaten by close friends and relatives of the villagers, as a "phantom rice" that is not available to the general public.

It is also famous as the rice offered at the Niiname-sai festival. In recent years, its quality has been highly praised, including consecutive gold awards at the National Rice Taste Analysis and Appraisal Contest.

The mystical deliciousness of "Yukihotaka" is a Kawaba specialty that makes a great gift. Please give it as a gift to a loved one, or enjoy it with your family.

"Kawaba Beer" is a supreme craft beer that condenses the blessings of Mount Hotaka.

Kawaba Beer, brewed in the park's microbrewery, is an authentic craft beer made from 100% malt and using the pure meltwater from Mt. Hotaka, one of Japan's 100 most famous mountains.

There is a rich lineup of beers, including Weizen, Amber Ale, IPA, and Yukihotaka Pilsner, and we recommend trying each one to see which tastes best. In particular, the Pilsner, made with the local brand of rice "Yukihotaka," is a special product that can only be enjoyed here.

The harmony of water and barley nurtured by the rich nature of Kawaba Village provides beer lovers with an irresistible moment of bliss.

It's not only a great gift for alcohol lovers, but also a great souvenir to take home as a memento of your trip. Enjoy our carefully selected craft beer while feeling the natural surroundings of Kawaba Village.

"Fuwatoro Bread" - a new fluffy and chewy texture

Denen Plaza Bakery is proud of its freshly baked bread made with the bounty of Kawaba. Inside the store, rows of breads made with high-quality locally produced ingredients are lined up, and the fragrant aroma will whet your appetite.

The fluffy and creamy bread, made with rice flour from Kawaba Village's brand rice "Yukihotaka" and domestically grown Yamato yam, is extremely popular.

The moment you put it in your mouth, the fluffy, chewy dough and the melting sweetness of the potato create a harmony that is truly a blissful taste. Please try this bread with a new texture that you will never find anywhere else.

A rare fresh cheese with a melting texture and refreshing acidity! "Stracchino"

"Stracchino" is a popular fresh cheese in Italy, but its domestic production is still quite rare.

It has a thick and smooth texture, similar to warabimochi, and a refreshing lactic acid fermentation flavor, similar to yogurt.

It is best eaten about one week after production, and as it ages the acidity becomes mellower and the flavor becomes richer.

You can eat it as is, but adding honey or olive oil will bring out the natural sweetness and flavor of the ingredients, making it even more delicious.

Take home all the bounty of Kawaba. Farmers Market

At the Farmers Market, you can purchase fresh agricultural products and local specialties grown in the rich natural environment of Kawaba Village.

The store has a wide selection of seasonal vegetables and fruits, as well as Kawaba's traditional craft, "Namahin Brooms," and local specialties.

The town is bustling with people looking for seasonal flavors, such as sweet blueberries and corn in the summer, and local specialties apples and grapes in the fall.

Why not find a special souvenir at the Farmers Market, which is packed with the bounty of Kawaba Village?

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