Information on events and pop-ups hosted by atmos/atmos pink
Atmos/atmos pink regularly holds events and pop-ups to celebrate the release of new products.
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The shop name "atmos" comes from "atmosphere" and we want to be a shop that is as natural as the atmosphere. "atmos" opened its flagship store in Harajuku, Tokyo in 2000. With sneakers as fashion as its theme, the store has a sneaker wall. We promote Tokyo's sneaker culture to the world through collaborations with national brands, exclusive models, test launches and marketing of the latest products.
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atmos/atmos pink, event details
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Table of Contents
- atmos × Salomon XT-4 POPUP at Sendagaya store / ~ January 5, 2026 (Monday)
- Salomon XT-4 Focus POPUP / October 25th (Sat) - November 9th (Sun)
- adidas Originals GAZELLE INDOOR POPUP
- HARAJUKU BLOCK PARTY hosted by atmos / Saturday, October 11th
atmos × Salomon XT-4 POPUP at Sendagaya store / ~ January 5, 2026 (Monday)
A pop-up celebrating the release of the Salomon XT-4 x atmos collaboration will be held at the atmos Sendagaya store until Monday, January 5, 2026. This is the world's first collaboration between the XT-4 and atmos.
For this Key Visual shoot, we carried out the world's first ever flight of sneakers into space and photographed them. The shoes that were sent into space will also be on display.
In addition, there will be content set up where you can experience the functionality of this shoe, which is equipped with GORE-TEX, near water. We will also have shoes available for you to try on. This experience will be available until Friday, December 12th .
Salomon XT-4 Focus POPUP / October 25th (Sat) - November 9th (Sun)
"atmos" will be hosting a pop-up event, "EXPLORERS BASE by atmos SHINJUK," featuring Salomon's technical running shoe, "XT-4," at the atmos Shinjuku store from Saturday, October 25th to Saturday, November 9th, 2025 .
The "CULTURE EXPLORERS" event is aimed at people well-versed in diverse cultures, including music, fashion, and art. Focusing on the XT-4, known for its comfortable fit for Japanese feet, the event will offer the perfect pair of shoes to brighten up festivals, live shows, and even everyday urban life. The pop-up venue, atmos Shinjuku , will feature the "XT Series ARCHIVE EXHIBITION," which looks back on the history of the XT series, and the "COLLECTOR EXHIBITION," showcasing the precious Salomon collection of Kentaro Kamatani, designer of BAL and a renowned Salomon collector. Additionally, the "Salomon QUIZ" will feature an interactive experience where visitors can enjoy the appeal of the XT-4 in the form of a quiz. Participants will be able to utilize the knowledge gained from the exhibits to take on the challenge, and those who answer all questions correctly will receive a limited edition novelty gift. (The challenge is limited to one per day.)
The store will feature a lineup of carefully selected XT-4 models, allowing visitors to get a deeper feel for the world of Salomon through learning, touching, and experiencing them.
adidas Originals GAZELLE INDOOR POPUP
To celebrate the release of the collaboration model "GAZELLE INDOOR" between atmos pink and adidas Originals, a pop-up will be held at the atmos pink Shinsaibashi store from Friday, October 24th to Monday, November 3rd, 2025. During the period, a custom experience will be available for those who purchase adidas shoes or apparel at the atmos pink Shinsaibashi store.
HARAJUKU BLOCK PARTY hosted by atmos / Saturday, October 11th
On Saturday, October 11th, 2025, atmos will host the "HARAJUKU BLOCK PARTY" in the Harajuku/Shibuya area.
With the theme of "The Next Legacy - Connecting the past and the future, passing it on to the next generation," this celebratory moment fuses the street culture of Shibuya and Harajuku, which has supported the atmos brand, with sneaker culture to create the next story. This event is a new connection that shows respect for the culture that atmos has built and strengthens connections with future generations. "Celebrating the past, creating the future" - HARAJUKU BLOCK PARTY is the beginning of writing the next chapter together with the community.
During the day, you can win prizes by participating in a stamp rally that takes you around atmos/atmos pink stores in the Harajuku and Shibuya areas, and at BE STAGE in Yoyogi Park, you can watch dancing and basketball games and take part in activations.
The after-party will also feature a special live performance at CLIB "HARLEM" in Shibuya.
For details about the event, please see the special page.
The shop name "atmos" comes from "atmosphere" and we want to be a shop that is as natural as the atmosphere. "atmos" opened its flagship store in Harajuku, Tokyo in 2000. With sneakers as fashion as its theme, the store has a sneaker wall. We promote Tokyo's sneaker culture to the world through collaborations with national brands, exclusive models, test launches and marketing of the latest products.
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