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A new colorful Yokai souvenir "Yokai pouch with oiri" is now available in Fukusaki Town. Prototype distribution begins

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A prototype of the Yokai souvenir "Oiri-iri Yokai Kinchaku (tentative name)", which was being developed as one of Fukusaki Town's tourism promotion projects, has been completed, and the new pop and colorful souvenir will be distributed from December 23rd. (Limited quantity, distribution conditions d...

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Fukusaki Town is located in the southwest of Hyogo Prefecture, formerly known as "Banshu" or "Harima Province." In the past, it flourished as a key transportation hub where roads linking the east and west and the north and south intersected. On May 3, 1956, Tahara Village, Yachikusa Village, and the former Fukusaki Town merged to form the town we see today. Even today, the town remains an important transportation hub, with the JR Bantan Line, Bantan Link Road, and National Route 312 running north to south, and the Chugoku Expressway and Prefectural Route Miki-Shiso Line running east to west. Furthermore, Fukusaki Town is a rural city surrounded by lush green mountains, with the Ichikawa River flowing through the center of town, and is a region rich in history and cultural heritage.

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Yokai drawstring bag with oiri (6 types)<br>
Yokai drawstring bag with oiri (6 types)

The Yokai Kinchaku utilizes the Yokai Bench, which is the core of tourism town development, as part of the creation of inbound tourism content.The Yokai Bench includes kappa, demons, Nekomata, Hitsume Kozo, Ittan Momen, and Amabie. Introducing 6 types with pop designs.

Oiri, a traditional sweet from Kagawa Prefecture<br>
Oiri, a traditional sweet from Kagawa Prefecture

The prototype Yokai Kinchaku will be distributed on a first-come, first-served basis from December 23rd. Those who make a purchase of 2,000 yen or more (tax included) in front of the station or at the Tsujikawa Tourism Exchange Center and answer a questionnaire will be asked to select their favorite Yokai from among the six types. One drawstring purse will be given as a gift. (Number of distribution: 250 planned)

Based on the results, we aim to launch the product in earnest in the spring of 2024.

Yokai souvenir “Yokai purse with oiri (tentative name)”

Distribution of prototypes

Fukusakicho Station Tourist Exchange Center<br>
Fukusakicho Station Tourist Exchange Center
Fukusaki Town Tsujikawa Tourism Exchange Center<br>
Fukusaki Town Tsujikawa Tourism Exchange Center

Date and time: From Saturday, December 23, 2023 Location: In front of Fukusakicho Station and Tsujikawa Tourism Exchange Center Number of distribution items: Scheduled to be 250 (first-come, first-served basis) Once sold out Distribution conditions: If you make a purchase of 2,000 yen or more (tax included) or more, Those who answer the questionnaire will receive one Yokai purse of their choice from six types.

Design of Yokai souvenir “Yokai drawstring bag with oiri (tentative name)”

Kappa<br>
Kappa
demon<br>
demon
Nekomata<br>
Nekomata
One-eyed boy<br>
One-eyed boy
Ittan Momen<br>
Ittan Momen
Amabie<br>
Amabie

Fukusaki Town is located in the southwest of Hyogo Prefecture, formerly known as "Banshu" or "Harima Province." In the past, it flourished as a key transportation hub where roads linking the east and west and the north and south intersected. On May 3, 1956, Tahara Village, Yachikusa Village, and the former Fukusaki Town merged to form the town we see today. Even today, the town remains an important transportation hub, with the JR Bantan Line, Bantan Link Road, and National Route 312 running north to south, and the Chugoku Expressway and Prefectural Route Miki-Shiso Line running east to west. Furthermore, Fukusaki Town is a rural city surrounded by lush green mountains, with the Ichikawa River flowing through the center of town, and is a region rich in history and cultural heritage.

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