Must-Buy 11 Nagoya Souvenirs: From Sweets to Local Crafts

More Than Just Sweets! Must-Buy Nagoya Souvenirs

Ogura toast is a famous dish in Nagoya, prompting many people to think of the city as a place to enjoy sweets.

While there are many local confections in Nagoya, the city also boasts delicious savory treats and local handicrafts that make excellent mementos. We introduce some of the best souvenirs from Nagoya.

1. Ogura Toast (Country Ma'am/Langue de Chat)

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Ogura toast may be Nagoya's most famous dish. The crispy butter toast topped with sweet ogura-an (azuki bean paste) is served at most cafes in the city.

Moreover, there are many souvenirs related to this food. Country Ma'am Ogura Toast is one of them, and it is easy to take home. The soft cookies go well with the ogura-an flavor, and the confection is loved by locals and tourists.

Ogura Toast Langue de Chat, which recreates this tasty flavor in a finger-shaped biscuit, is another popular item.

2. Piyorin

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Piyorin (Japanese) is an instagrammable confection.

This cute, chick-shaped cake is made with eggs laid by Nagoya Cochin, a brand-name chicken. The confection, a soft sponge cake filled with custard cream, gained popularity due to its adorable shape.

Piyorin can be purchased at Nagoya Station.

3. Kaeru Manju Buns

Kaeru Manju/Picture courtesy of PR Times

Kaeru Manju (Japanese) is an adorable, frog-shaped confection that is also classic Nagoya souvenir, adored by people of all ages.

The frog's eyes and mouth are hand-drawn by staff, conveying subtle messages such as "buji kaeru" (get home safely) and "kofuku kaeru" (good luck returning home). The confection comes in the standard koshi-an (smooth bean paste) flavor alongside various seasonal flavors. Customers can choose from three- or six-manju sets.

Aoyagi Souhonke, the manufacturer based in Nagoya with over 140 years of history, also handles Aoyagi Uirou (rice flour pudding).

4. Nama Shiruko Sandwiches

Nama Shiruko Sand. Picture courtesy of PR Times

Nama Shiruko Sand (Japanese) is a high-end version of Shiruko Sand, a popular confection in Aichi Prefecture.

The confection features azuki cream sandwiched between soft biscuits. It also comes in three flavors: tsubu-an (smashed bean paste), koshi-an, and matcha. Customers can choose from five-, 12-, or 18-piece sets in various sizes. Since the confections are wrapped separately, they are perfect to hand out to friends or colleagues in the workplace.

5. Yukari

Yukari. Picture courtesy of PR Times

Yukari (Japanese), another classic Nagoya souvenir, is an ebi senbei (shrimp-flavored rice cracker), manufactured by Bankaku Souhonpo, which has more than 135 years of history.

Using natural ingredients, the confection is teeming with shrimp flavor and fragrance. Customers can choose from eight-, 12-, 18-, or 56-piece sets, depending on their needs.

6. Nagoya Cochin Tamago Pudding

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Nagoya Cochin is a local brand-name chicken, and its eggs (tamago) are used plentily in Nagoya Cochin Tamago Pudding.

The pudding, packed with the savory umami of eggs, can be pierced with a fork. The bittersweet caramel sauce pairs well with it, making the confection taste like a cake.

7. Hatcho Miso-Man Buns

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Hatcho Miso-man (Japanese) is manufactured by Shunkado, which is also known for the Unagi Pie pastry.

Made with hatcho miso, a local product, it has a unique flavor and soft texture. The savoriness of the miso leaves a strong impression. It is sure to be popular with your colleagues at the workplace or relatives.

8. Cochin Kishimen Noodles

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Cochin Kishimen (Japanese) is ideal for those who want to taste kishimen, a soul food for residents of Aichi Prefecture, at home.

While there are various types of kishimen, this popular merchandise comes with a rich soup full of umami and chewy noodles.

9. JagaRico Tebasaki

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JagaRico Tebasaki is a cross between JagaRico, a popular snack, and tebasaki (chicken wings), a Nagoya cuisine.

It has a spicy tebasaki flavor, which goes well with an alcoholic drink. The package, which appears to be covered in gold leaf, is designed in the image of the lavish Nagoya style, making it an ideal souvenir.

10. Hitsumabushi no Sato Chazuke

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Hitsumabushi no Sato Chazuke offers an easy way to enjoy hitsumabushi, another Nagoya cuisine.

Hitsumabushi can be made easily with the vaccum-packed roasted unagi (eel), special sauce, and broth—all included in the package.

11. Ceramic Ware by Noritake

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Noritake is one of the most famous Japanese companies based in Nagoya. Along with industrial machinery, they produce beautiful ceramic ware. Noritake Garden, located near Nagoya Station, is a central sightseeing spot.

The elegantly designed tableware will make a nice memory of the trip to Nagoya.

Other Merchandise Alongside The Nana-Chan Mannequin

Meitetsu Shouten, a shopping facility located inside Nagoya Station, handles items related to Nana-chan, the station mascot.

Nagoya, the third-largest city in Japan, boasts several one-of-a-kind souvenirs. Look for an item that would make a nice gift for someone special.